Storytelling has been humanity’s primal code to convey, understand, move, and be moved. Stories create memories and visuals in the brain that last longer and are better remembered.
“Stories are about 22 times more memorable than facts alone” by engaging our emotions and making our brains work differently (“transportation”).
- Jerome Bruner (Harvard University, New York University, University of Oxford)
Through animated videos, powerful voice overs and background music – we use storytelling to introduce important ideas, facts, and concepts in a creative flow. Each of our 10 modules is broken down into “Introduction”, “Importance”, “Consequence”, “Elements”, and “Habits and Hacks”. This ensures higher absorption, attention, retention, and application over lectures or talks.
“Salience: people pay attention to what seems novel and relevant to them personally.”
- MINDSPACE framework, Behavioural Insights Team
Relatable Contexts - Made for India:
People best understand complex ideas through simple and relatable contexts instead of high-funda theories. Each module’s story frequently re-creates and cites instances from Bollywood, sport, business, and current affairs to enable a firmer grasp on concepts like BATNA in negotiation or Emotional intelligence in dealing with external stakeholders.
“People remember things better in the same context that they originally learned the information.”
- The context effect, Principle of Behavioural Economics
“There is, however, the need to review the applicability of a particular technology solution in the context of the local environment.”
- Fueling India’s Skill (R)Evolution, Accenture
In a dynamic and volatile business landscape, every situation, challenge, and opportunity will be unique. This means instead of teaching someone specifics on what to think or how to respond, it’s more important to provide fluid frameworks and mental models on ‘how to think’ – for any situation. Each module’s story is built around a mental model comprising the key elements, variables, constants, and questions of the specific workplace intelligence. This way, our learners adapt their approach to any surprise!
“Mental models help people make sense of the world — to interpret their environment and understand themselves.”
- World Bank (World Development Report 2015: Mind, Society, and Behavior)
We do not give our learners fish on a platter, neither do we teach them how to fish. Instead, we show them the fish, the rod, the bait, and the target and teach them how to decide what kind of rod and bait to pick based on whether they’re fishing in a pond or the ocean!
Measurement of intelligence
Can you accurately judge a human’s potential or attitude at work by only meeting them once? Probably not! So at X Billion Skills Lab we believe in continuously observing every learner and how they consistently respond to challenges, tough questions, and exercises in the context of different workplace scenarios. These observations are then computed to produce a “Workplace Intelligence Profile”.
“Brazilian children who work for street vendors can do the math that is required for running a street business, but they cannot pass a math class in school.”
- Carraher, Carraher & Schliemann (Tufts University, University of Oxford)
Our proprietary measurement
method is at the intersection of
experiment and evidence.
General Intelligence Theory
Cause and Effect
Situational Judgement Tests
We do not believe in right and wrong answers. Each situation has different ways to decide, act, and tackle, and we observe whether the learner identifies and follows the most ideal route based on the provided context. Each answer option also represents a certain thought pattern. Therefore, the priorities of the learner reflect in their answer choices. This provides employers highly nuanced data, enabling them to make hiring decisions most suited to their needs, while training learners to accept the fluid nature of things in the real world.
At X Billion Skills Lab, the ‘e’ in e-learning is not as important as the learning journey. Our exhaustive research has revealed what constitutes an effective learning environment in a conventional brick and mortar setting and adapted its best practices to digital environments. For us, it is a challenge to ensure 100% completion rates in a landscape where most ‘e-learning’ companies report no higher than an average of 10%.
The 6 minute rule
Each module of approximately 90 minutes is broken down into 6 minute nuggets to give our learners a short break to think, absorb, refresh and get back at it.
“Video length was by far the most significant indicator of engagement...engagement time is at most 6 minutes”
- Philip Guo, Juho Kim (MIT Computer Science & Artificial Intelligence Laboratory)
We create incentives and (positive) fears of missing out through sharp, powerful and thought provoking nudges that have triggers like a learner falling behind on their learning plan or performing well on their intelligence profile!
Nudge messages and streaks leverage the power of loss aversion to encourage learning since “losses loom larger than gains”.
- Kahneman & Tversky, 1979
A futuristic interface
Why should e-learning interfaces be plain and boring? We have re-imagined the user journey to create an ecosystem with responsive animations and gestures to simulate a gamified atmosphere.
Our background soundtracks are embedded with binaural frequencies that promote focus and activate the brain’s super powers!
Every module’s story is presented through sharp and eye-catching animations that grab and retain attention.